Meet Our Team

 
 
 

Sally Perez-Monterrosa   

OWNER, HAIR + Bridal ARTIST

Sally is an established hairstylist who has been in the industry for over 18 years, and her loyal following is proof that she is worth traveling from near and far for an appointment. Clients fall in love with her effortless, long lasting hair cuts, and obsess over her beautiful blends of Balayage highlights and coloring that she customizes for each and ever hair type. Sally specifically specializes in giving her blonde girls, beautiful California sun kissed shades of blonde, and giving her brunettes perfect tones of chestnut and caramel, and are always finished with a high shine voluminous blow out or soft beach waves. Giving you the perfect "lived in" styled hair. While working in New York City for over 8 years, Sally’s bridal work developed a high reputation in the bridal industry all over New York and New Jersey. She has been featured on several occasions in wedding blogs such as Style me Pretty and The Knot. With her long list of loyal standing clientele in NYC, Sally takes Boho, and sets up her appointment only pop up salon, in a studio in Chelsea. With her warm, positive, and friendly personality, she always finds ways to connect and create unique relationships with each client. Sally is urban chic with boho style, and is excited about life and making everyone look and feel amazing. Her inspirations come from the love of her family, her two little girls, singing and performing music with her husband's band, fashion, and world travels. 

Zodiac: Sagittarius
Fun Fact: Can cook some seriously delicious puerto rican style vegan dishes.
Soundtrack: "Go Your Own Way " by Fleetwood Mac

static1.squarespace-1.jpg

JOSUÉ PEREZ

HAIR ARTIST

New York City celebrity hair stylist Josué, began his career styling behind the chair in a NJ salon. Upon a chance meeting with a well-established hair stylist who invited him to assist a photo shoot with Stella McCartney, it instantly provided Josué the opportunity to personally work with actress Gwyneth Paltrow. Since then Josue has been requested to work with A-listers such as Sarah Jessica Parker, Prianka Chopra, Rosario Dawson, Debra Messing, and Laura Prepon, to name a few. He has been an ambassador for Rowenta Beauty and the Johnson & Johnson “No More Tangles” campaign. His work has been featured in magazines such as Glamour, In Style, and Latina. When Josue is not busy on a photo shoot, on set for a movie, or behind the scenes of your favorite TV show, you can find him by appointment only, giving you his famous hair waves and flawless hair cuts. His charm and charisma will undeniably make you feel like a star. 

Zodiac: Capricorn
Fun Fact: Can play a mean game of paintball.
Soundtrack: " No New Friends" By Drake

IMG_2629.PNG

Chelsea Bruno

HAIR ARTIST / Bridal Stylist

As an experienced stylist for over 14 years, Chelsea is an artistic soul who at an early age became inspired by the salon life. After working as a stylist in Red Bank for almost 9 years, She is excited to bring her creativity to Asbury Park, where her husband Shane also owns the coolest new barber shop in town, "Swagger and Blade". She is deeply inspired by creative color techniques, short fun haircuts, innovative styling and soft timeless wedding hair. Her Priority is to listen to your hair goals and make you feel completely comfortable. As a busy mother and wife, she understands the importance of feeling good and wishes to pamper her clients with the ultimate hair experience. When Chelsea is not behind the chair, you can find her in her other favorite place; in her kitchen behind the stove cooking deliciousness for her family, trying new restaurants and spending time with her kids.

Zodiac: Aquarius
Fun Fact: Spent two years living in Spain while in High School.
Soundtrack: "Meant to be", by Rebelution

static1.squarespace.jpg

Janet Hernandez

HAIR ARTIST / Bridal Stylist

As a stylist for over 13 years, Janet is sought out for her beautiful flawless blonde and brunette balayage hair coloring techniques, single process colors and haircut trends. Her soft romantic Bridal and Event styles make her clients feel beautiful for any occasion. Janet is certified in Keratip and Tape- In extensions, and her hair applications will keep you coming back for more. Her warm personality is inviting, and all agree that her smile is infectious. She listens carefully to her clients, and works together with them to always choose the best look that makes them shine. Outside the salon, you can find Janet enjoying life with her family, traveling and dancing the night away.

Zodiac: Cancer
Fun Fact: Loves indulging in all things "DIY"
Soundtrack: " Love Never Felt So Good" By Michael Jackson

static1.squarespace-3.jpg

Matilda Lorenzo

ESTHETICIAN /MAKE-UP ARTIST/ Wellness coach

A graduate of the Capri Institute, Matilda is an accomplished and experienced esthetician and make-up artist for 17 years. She loves making women look and feel their best. Wether it is perfecting your eye-brow shape, rejuvenating and pampering your skin or applying make-up for your special day or a night out, or creating a tailored skin care and wellness plan for you, Matilda’s attention to detail and her zen like qualities make you feel beautiful from the inside out. Her essence is calming, peaceful & honest. When she is not in the salon creating individualized treatments for your facials, or giving you a custom eye-brow shaping appointment you can find her soul searching, enjoying photography, and being crafty.

Zodiac: Gemini
Fun Fact: She can dance salsa like nobody’s business
Soundtrack: " Murder She Wrote" by Chaka Demus

 

maddie.jpg

Madeleine Maggiulli

Junior HAir Artist

Born with a passion for hair styling, Madeleine continuously works hard to perfect every service from start to finish. Specializing in Babylights, Balayages, and Medium to Long layered haircuts. With her soft and natural approach, she works on giving you the best look that enhances your already present beauty! Madeleine’s warm personality will make you feel like she has been your friend for many years. As a local Asbury girl, she loves spending her days on the beach during the summer, enjoying the local music scene, building connections with everyone she meets, and snuggling with her persian cat Vidal.

Zodiac: Cancer
Fun Fact: She was a competitive Irish Dancer for 13 years
Soundtrack: “You get what you give” by New Radicals

 

Kim.jpg

Kim Valerio

Stylst Assistant / Apprentice

A graduate from the Paul Mitchell School Jersey Shore, Kim found her passion for hair from young age and continuously dedicates her time to styling her friends and family while learning and perfecting her skills. She is a natural and already showing beautiful Balayage techniques, and wave styling. Kim is motivated by new experiences and opportunities. Excited and always creative, when she is not styling, Kim enjoys cooking and baking delicious macaroons.  

Zodiac: Leo
Fun Fact: Can say the "Alphabet" backwards
Soundtrack: “Fantasy” by Mariah Carey

 

 

 

static1.squarespace-4.jpg

Christina Pinelli

Stylist ASSISTANT / Apprentice

With a degree in nutrition from Rutgers University, Christina always felt the importance of wellness in our lives. Her love for hair started at an early age. She developed her experience styling her friends for events over the past few years, which created a passion for hair and made her eager to learn more. Her sweet, honest and positive nature will make you feel comfortable and at home. She excels at working hands-on with our stylist to create perfect blow outs and soft waves. Christina is super excited to be on our team, and helping our clients feel beautiful from the inside out. 


Zodiac: Gemini
Fun Fact: Took impersonating " The Little Mermaid" as a child so seriously, she has a scar on her lip to prove it.
Soundtrack: "You Look Wonderful Tonight" by Eric Clapton

 

Ash.jpg

Ashley Burk

FRONT DESK Admin/ WEDDINGS + EVENTS COORDINATOR

Ashley is a jane of all trades. With a formal background in the pastry arts and independently owned fiber art and sign painting business she is not only defined by one trait, but to be described simply as someone who admires child-like curiosity, appreciates hard working women, and ardently loves to create.

Zodiac: Pisces
Fun Fact: Ashley is also the face behind Steady Hand Creative, the studio that created all the macrame in the salon! :)
Soundtrack: Anything and everything Robyn